We haven't been doing it as long as John but I'm pretty sure we were the first to go to all vertically cast color mixes for the regular hobby market. Brooks was doing vertical color casts long before us, but his focus was always the fountain pen world. In any case, with several tons of resin cast over the past few years, we're pretty happy with our casting setup.
Not to burst your bubble, but this person was vertical color casting before 2012...
These are posted here...
http://www.resinaddict.com/forum/viewtopic.php?f=18&t=791&sid=96c6419fc4379f5ec0627efe0b8bf7e4
And then there is a guy that has been casting in PVC since 2005, doing some beautiful color combinations, and selling worldwide.
There is a website for him, but I can't remember it right now. It's listed somewhere on that forum.
He mentioned using silicone tube molds, and even clear PVC to cast in. He also talked about a way he cast the round vertical piece, with a rod in the center for the tube, to eliminate even more resin waste. He has photos of his bench, with all of the stuff set-up, and shows how to cast.
If I can find the postings, I'll copy them here, so all can see.
From the ton of research I've done, there isn't anything new in the the penmaking world. It's all pretty much been done before, in one form or another, especially with casting. There are a million places to research casting, and there are some pretty interesting concepts being used. Pouring resin in a round tube is, well, lack luster compared to what's being done.
I have no dog in this fight, and I won't be getting involved in casting, but it wouldn't hurt to expand the casting horizon.
I have found it very interesting.
As a side note, this thread does appear to be a huge sales pitch, and a few different people throwing in their name for recognition.
If someone wants to buy a product, what's the point in the retailer, or even the manufacturer, posting video's as opposed to a link to the video's? I haven't seen another platform, allow advertising in the general forum. Most are required to be a monetary site supporter, have a certain number of posts, and have to post in the marketing section. Violating the rules, is cause for banning.
All of this is JMO, of course.